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Selling Your Action Figure Collection: The Ultimate Guide

By December 12, 2023No Comments

Collecting action figures can be an exciting hobby, but eventually, it may come to a point where you want to sell your collection. Whether you’re looking to make room for new figures or simply want to downsize your collection, selling your action figures can be a great way to earn some extra cash. However, it can be overwhelming to know where to start. In this article, we will guide you through the process of selling your action figure collection, from doing an initial inventory to choosing where to sell.

Step 1: Doing an inventory (Most Important Step)

Embarking on the journey to sell your action figure collection begins with the most crucial step: conducting a meticulous inventory using online tools like Google Sheets or Microsoft Excel. This step is super important because, without a detailed inventory, it becomes nearly impossible to figure out the value of your collection accurately. Additionally, you won’t be equipped to attract serious offers from collection buyers who want all the details about the items they’re buying.

Before you can effectively sell your action figures, you’ve got to know exactly what you have in your possession. This process not only helps in figuring out how cool and desirable each figure is but also plays a huge role in setting realistic expectations for potential buyers. By using online tools, you create a structured and organized catalog of your collection, laying the foundation for a successful selling experience.

Key details to include in your inventory are:

  • Name: Clearly list the names of each action figure in your collection.
  • Brand: Note the brand or manufacturer of each figure. This info is crucial for potential buyers who might be looking for specific brands.
  • Condition: Specify the overall condition of the figure, focusing on whether it is new, open box, or missing the box.
    • Examples of conditions:
    • New in Box (NIB): Unopened and in its original packaging.
    • Open Box (OB): The figure has been removed from its packaging but is complete.
    • Missing Box (MB): The figure is not accompanied by its original packaging.
  • Grade: Detail the condition of the box or figure itself, providing info on wear or damage.
    • Examples of grades:
    • Mint: In pristine condition with no visible wear or damage.
    • Near Mint: Slight wear or minor imperfections.
    • Good: Noticeable wear or damage, but still presentable.
    • Fair: Significant wear or damage that may affect the overall appearance.
  • Target Price: An optional field where you can note the price you’re aiming to sell the figure at. To keep it realistic, do some research online on platforms like eBay or Mercari to gauge the current market value.

Including the Manufacturer Part Number (MPN), Series, Year of Production, and Target Price are optional but can be valuable to collection buyers, such as comic book shops. If you plan to sell online, these details can enhance your listings, making them more attractive to a broader range of potential buyers. This step sets the stage for a successful selling journey by giving potential buyers the info they need to make informed decisions and by providing a comprehensive snapshot of your action figure collection.

Note: We’ve prepared a Google Sheet Template you can use to kickstart your inventory. It can be accessed here.

Step 2: Strategically Selecting Your Selling Platform

Determining where to sell your action figure collection depends on two key factors: the urgency to sell and the level of effort you’re willing to invest. The more effort you put in, the greater the potential return. If quick cash is a priority, selling your collection as a lot is your best bet, making options 2 or 3 ideal. If time is on your side, options 1 and 3 offer a balanced approach for maximizing returns. Now, let’s delve into the platforms tailored to your selling strategy:

  1. Online Marketplaces: Websites like eBay, Amazon, and Mercari cater to a broad audience, providing diverse options for selling. Keep in mind the fees associated with each platform: eBay charges 15 to 20%, Mercari 15 to 20%, and Amazon 20 to 30%. Additionally, note that these platforms rely on positive feedback. If you have a new account or an account with little to no reviews, you may need to price your items competitively to attract buyers.
  2. Local Comic Shops or Online Retailers: Ideal for those looking to streamline the process. Contacting local shops or online retailers that buy action figure collections like JD Collectibles can lead to a quick sale with minimal effort.
  3. Social Media: Perfect for those who enjoy a more hands-on approach. Engage with potential buyers directly on platforms like Facebook (Specifically FB Groups), Instagram, or Twitter, and build a connection with fellow collectors.
  4. Auction Houses: Suited for high-value items or large collections. This option requires more effort but can result in significant returns, especially for rare or unique pieces.

Consider your priorities, whether it’s fast cash or maximizing profits, and tailor your choice accordingly. Each platform has its strengths, so align your strategy with the unique features of the chosen platform.

Step 3: Take Quality Pictures

Now that you know what you have and how much it’s worth, it’s time to take some quality pictures of your figures. Good pictures can make all the difference when it comes to selling your collection. The goal is to provide potential buyers with clear, detailed images that accurately represent the condition of your figures.

When taking pictures, make sure to use a high-quality camera or smartphone with a good lens. Take pictures from multiple angles and be sure to capture any identifying features or damage. Use good lighting to ensure that your figures are well-lit and easy to see. If you are selling your collection as a lot it’s important to take a picture of all your collection in a single pic with a name and date tag (individual pics are still important!), these are sometimes required by collector groups on Facebook to prove you actually own your collection. Here is an example of quality pics:


Selling your action figure collection can be a daunting task, but with the right approach, it can also be a rewarding one. By doing an initial inventory, researching prices, taking quality pictures, and choosing where to sell, you can maximize your chances of getting a good price for your collection. Whether you’re looking to downsize your collection or simply want to make room for new treasures, the key lies in strategic planning. Remember, the initial inventory is the backbone of your selling journey, providing clarity on what you have and its potential value. Thorough price research ensures you set realistic expectations, and quality pictures are the window to entice potential buyers. Choosing the right platform is the final piece, influencing the speed of your sale and the return on your investment. So, as you venture into this selling adventure, stay organized, be patient, and enjoy connecting with fellow enthusiasts who will give your action figures a new home. Happy selling!

At JD Collectibles we buy action figure collections, get in touch with us!